In the video below you can watch Steve Andreas working with Laurie, a woman who has suffered from a bee phobia for twenty years after being swarmed and stung repeatedly as a child. In less than ten minutes, following a simple NLP process, the woman goes from being completely reactive to Steve’s hint at a bee by making a gesture and saying, “Imagine ...

Memory reconsolidation theory may be the most important breakthrough for psychotherapy since Freud. What it makes clear is that people no longer need to be prisoners of their past nor their trauma. Prior to our understanding of memory through reconsolidation, it was thought that emotional learnings and memories could never be changed and individuals ...